Blue Seed Consulting.
Blue Seed Consulting is a specialist team that embodies the change capabilities organisations need today. They know what it takes for organisations and individuals to adapt and change, and the way they represent those capabilities every day helps leaders managers and teams develop them more rapidly. Blue Seed is hands-on and highly engaged, and their clients see tangible value from Day 1.
Brandd’s task was to demonstrate how Blue Seed Consulting can own a stronger value proposition and differentiate its brand in marketing and communications, aligning these channels with an already strong face-to-face presence. We focussed on developing a brand program that is bold and values-based. Displays a clear connection to what they stand for – their value proposition. Identifies and meaningfully connects with their target audiences.
Research | Brand architecture | Strategy | Visual identity design & creative development | Brand guidelines | Customer journey mapping & experience design | Rich media creative & production | Copywriting | Content creation | Website design